The history of the Polaroid began in 1948. As so often, the story begins with the question of a child. In this case the daughter of Dr. Edwin H. Land, who had to wait too long for pictures during the holidays. She asked her father why she had to have her pictures developed first and why she could not get them right away. This is how Edwin H. Land became a personality who changed photography in the 20th century.
The Polaroid brand is known worldwide for its instant cameras, but also produces other consumer electronics, disposable cameras, accessories and sunglasses. In general, the Polaroid camera is of course not the cheapest way of photographing. But that makes up for it with a nostalgic feeling and direct development. Instant cameras are often used for special occasions and not to take pictures all year round. Especially in these times, when photos are almost only taken digitally and printed at home, it is nice to have something tangible in your hand immediately and to be able to paste the photos into an album, for example.
A device for development or a printer is not necessary. Everything you need is already integrated in the camera. Thanks to the invention of the brand, photo development takes place automatically after clicking the shutter release because the exposed image then comes into contact with oxygen. The development time always depends on the temperature and the type of film. In general, black-and-white photos are usually ready within seconds. Colour photographs can take one to three minutes. The company also makes stand-alone printers that you can connect to your smartphone or tablet.
In summer it happens almost daily: daylight hits a surface like water and you get blinded. Why is that? The answer lies in polarisation. Daylight is polarized and moves in two directions: vertically and horizontally. Thanks to the vertical light, we can perceive colours and contrasts with our eyes. This disturbing cross-fading effect can only be selectively blocked by a good quality polarization filter. Sunglasses with polarizing lenses provide glare-free vision and you can see contrasts clearly. With 100% UV-400 protection, you are comfortable with Polaroid glasses.